Many of you remember cassettes, compact discs and maybe even 8-tracks when you think back to the different music formats you’ve listened to over the years. Well, just as music formats have changed ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...

We’re no longer in that phase where everyone was saying, “Video is blowing up.” Nope. Video has blown up, and it’s here. It’s there. It’s everywhere. These days, audiences expect and demand video ...

While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...

Text-only blog posts are a thing of the past. The future of content marketing will only continue to evolve beyond text and basic visuals. Achieving a top position on the search engine results pages is ...

Types of Content Marketing To keep your audience engaged, having an arsenal of content formats is critical. By playing around with the different content types, you can cast a wide net and ensure your ...

Want to reach a larger audience with your message? Learn how to create shareable content that people love on social media. Unlike most forms of customer outreach and branding, it creates an ...

Wouldn't it be great if you could just talk about things instead of writing everything down? Whether you need to raise money for a new project or you need to show how well your business is doing ...

Victor Potrel is Vice President of Platform Partnerships at TheSoul Publishing, a digital studio that creates positive original content. There is nothing new about content that is less than a minute ...

Staring at your content calendar with dread because you need to create more content? You’re not alone. But what if you could triple your content output without tripling your workload? That’s exactly ...

How to format a table of contents in a Word document Your email has been sent If you’re working on a document that requires a table of contents, Microsoft Word has an easy-to-implement feature based ...