"at-above-post addthis_tool" data-url=" a whirlwind 2025, the retail industry looks towards 2026. In the second of a two-part ...

Micro-dramas, first-party data integration and AI-led discovery reset performance marketing this year, say experts ...

Supply Side Platforms, Demand Side Platforms, ad networks, publishers & intermediaries being forced to rethink pipelines, ...

LOS ANGELES —Allen Media Group (AMG) has formed a strategic partnership with Infillion to power advanced advertising across ...

Allen Media Group (AMG) today launched Infillion’s interactive ad technology and programmatic video solutions to connect “brands with audiences through high-impact, measurable advertising experiences.

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The partnership brings over-the-air broadcast radio into Viant’s platform for the first time, "demonstrating how radio and podcasts together form complementary pillars of the modern audio strategy for ...

Partnership delivers +12.6% lift in Purchase Intent for leading luxury retailer, illustrating that Wunderkind’s CTV Pause Ads ...

Viant Technology, a specialist in CTV and AI-powered programmatic advertising, has announced a strategic integration with iHeartMedia, the US audio company and ...

Viant today announced a strategic integration with iHeartMedia, the No. 1 audio company in the U.S. and the No. 1 podcast ...

Connected TV has been part of the advertising conversation for more than a decade, but the industry is entering a very different chapter. For years, CTV was seen as a premium reach tool: great for ...

For years, user acquisition strategies have been built around channels. Marketers optimized mobile campaigns in isolation, treated CTV as branding, and measured success within neatly defined silos.