A basic question with a binary response (e.g., yes/no, happy face/sad face) is commonly included in customer satisfaction surveys. “Did our product do what you intended it to do?” they inquire.

Apr 18, 2024 · Binary-scale questions are the simplest CSAT questions, as they use only one statement, one customer satisfaction question and two answers - “yes” or “no”.

Sep 20, 2023 · CSAT survey measures satisfaction level on a scale containing either binary response (yes/no), an emoticon scale (😁 or 😞) or on a 5-point or 7-point Likert scale (e.g. 1- Strongly disagree to 5 …

What is a CSAT Survey Questionnaire? 1. Likert Scale Questions. 2. Binary Questions. 3. Multiple-Choice Questions. 4. Open-Ended Questions. 5. Rating Scale Questions. 1. Overall Satisfaction. 2. …

They usually use 1-5 or 1-3 scales, though there are also binary surveys (where the options are only YES and NO). Instead of numbers or stars, you can also use emojis.

Mar 31, 2025 · CSAT is a survey methodology you can use to track customer satisfaction levels. Here’s a practical guide for an in-depth CSAT overview.

Nov 25, 2025 · There are, of course, other CSAT scales, including percentages, star rating, binary (Yes/No), and even emojis. The choice of the CSAT scale mainly comes down to what your …

Mar 8, 2024 · CSAT survey responses are usually marked on a rating scale. Depending on whether your scale is a three-point, five-point, or ten-point scale, you can assign different levels of satisfaction to …

Dec 2, 2025 · 12 customer satisfaction questions that reveal real insights Customer satisfaction surveys getting vague answers (or no answers at all)? The problem isn't your customers, it's your questions. …

CSAT scores are calculated by collecting customer feedback during a given period through asking close-ended questions, either with binary answers or based on a scale. As a result, businesses get …